HeatMarketers - strategic advertising partner for your digital product: NFT, Web3, Fintech and Digital Products. Average client 3.5x ROAS.
Web3 · NFT · DeFi

Web3 marketing agency

Exchanges, tokens, NFTs, wallets and dApps win on real users and on-chain activity — not impressions. We run compliant performance campaigns across Meta, Google, DV360, X, TikTok and Web3-native media, optimised to deposits, wallet connects and volume.

We can optimise campaigns toward your target ROAS within the first month.
BTCETHSOLBNBUSDTMATICLINKXRPADADOTDOGELTCBTCETHSOLBNBUSDTMATICLINKXRPADADOTDOGELTC
Built for the on-chain economy
Growth for every corner of Web3.

Web3 products are restricted on most ad platforms and full of bot traffic. We engineer for approval and real users.

Exchanges (CEX & DEX)

Sign-ups, KYC, first deposits and trading volume — acquisition tied to funded accounts, not clicks.

Deposits · Volume

Tokens & launches

TGE, IDO and listing campaigns that build real holders and community before and after launch.

Holders · Community

NFT collections

Whitelist growth, mint-day demand and KOL campaigns that sell out drops with genuine collectors.

Mints · Whitelist

GameFi & metaverse

Player acquisition and retention for web3 games — installs, wallet connects and in-game activity.

Players · Retention

Wallets & dApps

Installs, wallet creation and first transactions — optimised to the on-chain events that matter.

Wallets · First tx

DeFi & L1 / L2

Protocols, chains and infrastructure — grow TVL, active addresses and developer mindshare.

TVL · Addresses
Measured on-chain
We optimise to outcomes, not clicks.

Server-side events, wallet-connect and deposit tracking feed back to every platform, so the algorithms hunt real users — not airdrop farmers and bots.

Every campaign is built around a target ROAS and reported down to cost per funded user — and we can optimise toward your target ROAS within the first month.

Wallet connectsTRACKED
Sign-ups & KYCTRACKED
First depositsTRACKED
First trades & swapsTRACKED
Volume, mints & TVLTRACKED
Where your users are
Every channel that moves Web3.

Where each platform's rules allow it — compliant creative, the right account setup, per GEO.

MetaFacebook & Instagram — permitted markets & products
Google AdsHigh-intent search where policy allows
DV360Programmatic display, video & CTV
YouTubeShorts & in-stream for discovery
X (Twitter)The home of Web3 conversation
TikTokShort-form reach for new users
RedditCommunities & threads
Web3 media & KOLsEndemic publishers & vetted creators
How we work
From audit to scale.
01

Compliance & audit

Product, GEOs, licences and platform policy — so campaigns are approved and stay live.

02

Creative & funnel

Policy-safe creative, landing pages and onboarding built to convert real users.

03

Launch & optimise

Server-side events wired to every platform; budget flows to what drives funded users, toward your target ROAS from month one.

04

Scale on ROAS

Expand GEOs and channels against a target ROAS, with transparent reporting.

Compliance is our edge.

Web3 ads face some of the strictest rules on every platform. We build account structure, certifications, disclaimers and creative around each policy and GEO — so you spend on growth, not on getting banned.

Let's talk
Get higher ROAS.

Tell us about your project and we'll come back with a plan — channels, GEOs and a target ROAS.

  • Compliant paid acquisition for Web3
  • Optimised to deposits, wallets & on-chain events
  • Optimise toward your target ROAS within the first month
  • Pay for results, not hours
FAQ
Questions, answered.
Can you run ads for Web3 projects?+

Yes. Web3 ads are restricted on most platforms and need the right account setup, certifications and compliant creative per GEO. That is our specialty — approvals and performance together.

How do you measure success?+

On real outcomes — sign-ups, KYC, deposits, wallet connects, trades, mints and volume — tracked server-side and fed back to every platform, rather than impressions or bot traffic.

Which channels do you use?+

Meta, Google Ads and YouTube where policy allows, DV360 programmatic, X, TikTok, Reddit, Web3-native media and vetted KOLs — chosen per project and GEO.

Do you work with tokens, NFTs and exchanges?+

Yes — exchanges (CEX and DEX), token launches, NFT collections, GameFi, wallets, dApps, DeFi and L1/L2 projects.

What budget do you need?+

Most engagements start around $10K per month in ad spend so campaigns have enough data to optimise toward a target ROAS.

Which regions can you target?+

40+ markets across Europe, Asia, the GCC and LATAM, with creative and compliance tuned per region and local regulation.